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LATV Festival

Newsflash

Session Details





Date
July 30, 2008


Start Time
10:30 am

Session Type
Panel Session

Session Track
Digital Day

TITLE:
The Syndicated Video Economy: Expanding Broadband’s Reach

Room
Music Hall

Venue
The Highlands

Description
<p>Coined by Will Richmond, the editor and publisher of VideoNuze, the syndicated video economy refers to the idea that in the broadband era video providers are proliferating their content to many distributors, shifting their focus from &ldquo; aggregating eyeballs&rdquo; to &ldquo;accessing eyeballs.&rdquo; This new strategy is a marked contrast with traditional media business models. The syndicated video economy creates a totally new set of business relationships, shifting market positions and negotiating leverage. Moderated by Richmond himself, this panel will explore the changing broadband content value chain, the emerging opportunities and how you can exploit them.<br /> </p> <table border="0" class="contentpane"> <tbody> <tr> <td valign="top"><strong>Moderator: <br /> </strong></td> <td valign="top"><a href="http://www.natpe.org/conference/speakers/bios/index.jsp?speaker_id_string=3032:711Ll0hUjzJNb5kvsr$y6w**" target="_blank">Will Richmond</a>, Editor/Publisher, VideoNuze</td> </tr> </tbody> </table> <table border="0" class="contentpane"><tbody><tr> <td width="74" valign="top">&nbsp;<strong>Pa</strong><strong>nelists: </strong></td><td width="446" valign="top"><a href="http://www.natpe.org/conference/speakers/bios/index.jsp?speaker_id_string=2916:TdMgTsiVcOP-gptAieTJCA**">Greg Clayman</a>, Executive Vice President, Digital Distribution &amp; Business Development, MTV Networks<br /><a href="http://www.natpe.org/conference/speakers/bios/index.jsp?speaker_id_string=2954:0YyrceWsrXQ7XiRJ$Eze3w**"> Jonathan Leess</a>, President &amp; General Manager, Digital Media Group, CBS Television Stations<a href="http://www.natpe.org/conference/speakers/bios/index.jsp?speaker_id_string=3507:vEE0rA0vYCtZZkZXlxOH2Q**"><br />Brian Shin</a>, Founder and CEO, Visible Measures<br /> <a href="http://www.natpe.org/conference/speakers/bios/index.jsp?speaker_id_string=3605:qvGJevNIj4hQr-5SoQ$e$Q**">John Fitzpatrick</a>, Director of Business Development, Blip.tv</td></tr></tbody></table>

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Association Title